RED BULL | "Most Notorious"

The Concept

Red Bull Rampage is the pinnacle of freestyle mountain biking- pitting the best riders in the world against 75ft jumps and impossibly steep desert chutes. Rampage riders push the limits of physics, while redefining their sport on a creative freeride course. The elite riders selected for Rampage spend days scrutinizing and sculpting lines, each striving for a chance at victory and cementing their place in Rampage history. However, the exceptional skill level of these riders often makes it easy to lose perspective of these massive features. Imagine- what would a 5-story drop look like off of an actual building? With this film, our task was to put these tricks to scale and give context to the gravity defying stunts of Red Bull Rampage. Additionally, we wanted our film to showcase the same levels of energy and ridiculousness that draws crowds to Rampage year after year.

The Film (Locations & Stunts)

In order to put these stunts in perspective, we took them out of the desert and into the city. To showcase the insane steepness of the Rampage chutes, we enlisted the help of the Petzl climbing team. Jaxson Riddle and his bike were suspended from their headquarters, as if he were about to ride down the nearly vertical building. At the Wendover Airport, Alan Dixon launched his dirt bike off a 75ft ramp, easily clearing two WW2 ambulances and a fire truck below him. SuperRamp Technologies designed a 5-story step-down ramp, turning the Natural History Museum into a Red Bull Rampage feature. Jaxson Riddle rode the drop, demonstrating the resiliency and (literally) off-the-wall skill level required to succeed as a Rampage rider.

The Style

For this piece, we leaned into a “Wes Anderson” esque style and tone that was meant to give levity to just how gnarly rampage really is. This meant doing slow zooms, whip pans, and a wardrobe that could’ve ended up in “The Grand Budapest” itself. We leaned into a minimal animation style that was meant to emphasize the actions and scale of the features we shot.

The Gear

Utilizing the Angenieux “25 – 250” we were able to achieve the slow zooms that we wanted to show scale to the large features, additionally we utilized a black arm for the car shots and an FPV drone for some of the following shots.

Client: @Redbull 


Production @WZRDMedia and @WellGoodMedia

Produced by @gazleah and @gknowproductions

Directed by @therealphilhessler and @colesax 

Featuring @jaxsonriddle @nicholirogatkin @alandixonfmx

Director of Photography @dylanwineland 

Second Camera Op @threepeakfilms 

Drone @skyberries_fpv
1st
AC @asherb.dp 

2nd AC @kaiczarnowski 

Sound @_ckmontague

Photography @willsaundersphoto

BTS Photo @keeganrice 

Photo Ass @gal_onthego 

Prod Coordinator @kotrynaliepinyte

Production Assts @pretty.damnugly@benh_22 @hadley_michaels @echo.lauren

Ramp Build @super_ramp

Edited by @jah_he
Assistant Editor @ceagull 

Post Produced @gknowproductions 

Animations and illustrations @johnny2x4

Color @jensen.film

Sound @matt_kellam

Title Design @sloanegordon